Coffee lavazza qualita oro how to distinguish a fake. How to distinguish a fake lavazza oro - recommendations

Coffee is a favorite drink of many people, which allows you to wake up in the morning and relax after a hard day's work. Therefore, more and more unscrupulous manufacturers are counterfeiting popular brands. Next, we will take a closer look at how to distinguish a Jacobs fake from the original.

The most characteristic information falsifications of coffee. So fake Jacobs coffee, for example, was in a large tin can, which looked like a Nescafe can that had a paper label with the name "Jacobs" on it. There is no barcode on the fake tin, but it is indicated that this coffee is made in the USA (in fact, Jacobs is produced in Germany).

The bank is also provided plastic lid, which is used after opening the tin. At the same time, real Jacobs instant coffee is sold only in glass jars, while ground coffee and beans are sold in vacuum packaging.

What else is worth paying attention to?

• Need to avoid the usual outlets and markets where you can often find fakes and low-quality goods. Coffee must be bought in specialized stores that can provide quality certificates for the entire range of their products.
• Also, experts recommend buying coffee for the first time directly in a specialized store of the manufacturer and be sure to save the packaging. All other times you need to take the packaging with you and compare it in all other stores. Feel free to compare packages. This will avoid fake and low-quality products.
• Also, original products must have a control identification mark. If the products are intended for the domestic market, then such a sign will be on a light green background. Otherwise, the background has a purple tint. In addition, scammers quite often confuse colors and forget to put an identification mark. Therefore, it is necessary to pay attention to this in the first place.
• Be sure to use the factory method to stamp the expiration date and date of manufacture of coffee on the packaging. On fakes, such information can be applied with ordinary paints and printed on a printer. In addition, such inscriptions can be easily erased, which cannot be said about original products.
• We also pay attention to the price. Quite often fake coffee is cheaper. In addition, they also offer promotions and discounts so that buyers quickly buy out goods.
• Next, let's take a look at the packaging. It must be of high quality without damage and deformation. In most cases, in order to save money, scammers pack coffee in soft packaging Low quality. Therefore, it is better to choose tin or glass jars which are harder and more expensive to fake.
• Instant coffee is also quite often counterfeited. Therefore, it is better to choose custard.
• We check the appearance of coffee, which should have a beautiful uniform shade without impurities.
• You can also test coffee with cold water. You need to pour a spoonful of coffee into a glass of cold water. All foreign matter should settle to the bottom. In addition, high-quality coffee should not stain the water.

How to distinguish a fake by a barcode?

We know that a barcode is a product marking and a very indicative characteristic that indicates the country of manufacture and thus helps to determine the authenticity of the product. How to decode a barcode? Barcode sections: country code, manufacturer code, product name, consumer properties, size, weight, ingredients, color, check digit.

00-09 - USA, Canada

30-37 - France

40-44 - Germany

460-461 – Russia, CIS

471 Taiwan

49 – Japan

50 - England

52 – Greece

54 – Belgium

56 – Portugal

590 Poland

599.64 - Finland

690 China

70 - Norway

72 – Israel

73 – Sweden

789 Brazil

80-83 – Italy

84 – Spain

86 – Yugoslavia

869 Turkey

90-91 - Austria

It is important that the barcode is genuine. You can check it yourself. To do this, do the following:

• add up all the numbers in even places;
• Multiply the resulting amount by 3; result - let's call it X - remember;
• add up all the numbers in odd places, without the first (control) digit;
• add the number X to this sum;
• the sum turned out - let's call it YZ;
• we leave only Z from it;
• perform a simple arithmetic operation: 10-Z;
• if the result matches the check digit in the barcode, then this is not a fake.

Let's check the Jacobs coffee barcode: 4000508082504 (check digit - 4) 0+0+0+0+2+0=2 2×3=6 4+0+5+8+8+5=30 30+6 =36 We leave 6 from 36. 10-6=4 - the result corresponds to the check digit.

t-coffee

There may not be external signs that will help to distinguish. fakes can be if the suppliers are not verified. and it’s even quite possible that the manufacturer started to hack)) but it already depends only on them) You can safely switch to another coffee, especially now the assortment is large, different degrees of roasting, different varieties, everything can be found for every taste) if you are interested - write, I will help you in choosing coffee 🙂

Anonymous

I have been buying ground Jacobs Monarch for many years, and so, I also noticed more than once that if the package with the action is cocoa coffee, it’s better not to buy it.

I have not taken ground for a long time. Since a couple of times I also got on acorns. Only in grains. If anything, you can grind yourself.

Alexei

And I think what kind of crap was Jacobs Monarch. It dissolves poorly, and among the light brown sublimated grains, 1/3 of the dark grains of unknown origin (such as in granulated coffee). Of course, when buying soft packaging, you will not see its composition. It's a shame. After buying the last pack (brought, by the way, from Russia), I began to rummage on the Internet and came across this article. And now what to drink?

Nikolai Anatolievich

I work in the trade for bullshit-quality Jacobs - a bunch, but it differs in color, bullshit has a dull color. About 3-4 months ago in the Boguslavsky district in the hut the machine was seized by the production of Jacobs. In the bazaars, you can see a lot of it at a price. It cannot be cheaper than the official Kraft Foods distributor.

Papatut

Yes, unfortunately, now very often it is Jacobs (as one of the most expensive and most popular coffees) that is actively counterfeited. There are also many fakes on the market. Often, chasing super-profits, it is precisely such “wholesale bases” and bazaars that distribute counterfeit. You won't find this in a normal store. Kraft has already sent more than one paper for use as a counterfeit.

conclusions

On the Russian market there is a large amount of fake instant coffee. It is made either from low-grade, moist grains, or malt, figs, chicory are added to the raw materials, burnt sugar, caramelizates, shells of coffee beans. Such a product usually has an empty taste, with bitterness and acidity uncharacteristic of coffee. Coffee with "illegal" additives cannot be considered 100%, since its quality is determined precisely by the content.

On the one hand, we, the buyers, are the main victims of falsification, and on the other hand, the major coffee concerns. They are losing the reputation gained by decades of hard work. Many connoisseurs of coffee brands such as Jacobs (Germany), Nescafe (Switzerland), Elite Classic (Israel), Cafe Pele (Brazil), Tchibo (Germany), Mossopa (Holland) , Folgers (USA), Maxwell House (USA) and others have probably already noticed that it is better to buy your favorite coffee

in specialized stores or departments of large trading enterprises, and not in small wholesale markets.

Lavazza is a well-known, or one might say, super-famous coffee brand. But, unfortunately, as is customary with very famous brands, there are many "decent goats" who feed us fake products, want to sit on the tail of this fame and, illegally using this trademark, have the audacity to enrich themselves, receiving superprofits. Of course, recently there have been many students with Patek Philippe watches on their hands and pseudo-fashionable girls with Chanel bags, officially bought at the Dubrovka market with a receipt and a guarantee, and with such a killer phrase from the seller as “I swear by my mother, my brother works at the factory as a night watchman ” or “they bought a bag from me, went to the official boutique, and the seller could not distinguish it from the original.” But is it worth buying a fake Lavazza and what is the idea behind such a purchase? Let's try to understand the psychology of "fake" people.

The cost of the original Lavazza coffee Crema e Aroma 1kg is about 1100 rubles, and the price of fake products is 900 rubles. Moreover, selling fake Lavazza, the seller has a profit much higher than selling the original one. Everything is clear with the seller's motivation, but I don't know how to explain the buyer's choice. The difference between a fake and an original is 200 rubles. From one kilogram pack of fake Lavazza, you can make 125 cups, that is, in one cup you save 1 rub. 60 kop. For these 200 rubles you deceive your customers who come to you in a cafe, bar or restaurant. What for? Further, we "suckers" can be divided into two groups - conscious and not. I also fell for this trap when buying sweets in the market, but slowly I began to understand that sweets bought in another store are tastier, although more expensive. For the irresponsible "suckers", which I count myself among, our site will begin to publish a series of articles with photos on how to distinguish fake Lavazza coffee from the original, with which, unfortunately, our market is flooded.

Photo #1

On the left side is a fake coffee Lavazza Crema Aroma. At the surface, visual inspection it is noticeable that the color rendition on original packaging brighter highlighted, and the fake color is very dull.

Photo #2

Please note that the labels associated with the manufacturer are not at the right level. Special attention should be given to poor stamping of coffee production and storage times. On the original packaging, all the inscriptions are clearly visible, and on the fake packaging, the production time and date of storage look very faded.

Photo #3

Other types of packs coffee Lavazza Crema Aroma.

Photo #4

Photo #5

Photo #6

We have also photographed a large package for you, which holds 6 packs of coffee. If we pay attention to the barcode on the left, it is identical to the barcode on the pack, which is not correct. There should be another barcode in this place to sell a whole box of Lavazza coffee. In addition, on the original box, on the right side, there are long barcodes. When you run your finger over them, you can feel the relief and volumetric application of paint. On a fake box, these barcodes are completely smooth, and the quality of the cardboard itself is strikingly different from each other.

As new materials become available, we will post them on our website.

There are so many fakes in the world that coffee is no exception. And although many, buying expensive coffee, are absolutely sure that they have purchased real product- this may be misleading.

How to choose quality coffee

Most manufacturers use Arabica and Robusta coffee varieties. One Arabica tree can produce approximately 5 kg coffee beans per year, and if you fry them, you get only 1 kg. That is why coffee of this variety is so expensive. The highlight of Arabica is that it has a pronounced aroma and slightly sour taste. The grains of this type of coffee, unlike the other, have an oblong shape. The Robusta tree produces more coffee berries per year, so the cost of such coffee is about 10 times cheaper than Arabica. Its grains are smaller and more rounded, the taste is less intense, with slight bitterness, and caffeine is 2 times more than in Arabica. Therefore, real coffee lovers who want to make coffee tasty and strong combine Arabica with Robusta and bring out for themselves the taste that they like.

Fake coffee

Today it is very difficult to buy a truly high-quality grain coffee. A rare gourmet living in Russia will be able to distinguish the taste of real coffee from that to which, for example, 10% fake is added. It would seem that coffee beans are almost impossible to fake. But there are craftsmen who, with the help of flour, starch, water, dye and coffee flavoring, can make coffee beans that, after roasting, visually do not differ from real ones. Some "advanced" counterfeiters make fake grains out of plastic. After all, no one will consider the sediment at the bottom of the cup, which remained after the brewed coffee.

An inexperienced coffee lover will be able to catch a fake if he throws the grain into cold water. Due to the dye, the water will turn a light brown color, and real coffee will not color the water. In addition, fake coffee sinks, while real coffee remains on the surface of the water.

What is attractive about Thailand

It is much easier to fake ground coffee. According to statistics, ground coffee can be added roasted chestnuts, acorns, chicory, barley and millet. Theoretically, half of coffee lovers will not distinguish such a fake from natural product. The only consolation is that these additives are not harmful to health. You can identify a fake in the same way as in the case of coffee beans.

The most common coffee is instant coffee. It is made from Robusta, as it is cheap coffee and contains more caffeine than other varieties of this plant. Instant coffee with additives is gaining more and more popularity. To distract a person from low-quality coffee, various flavors are used, which very often have no analogues in nature.

The most advertised coffee is "three in one", which is also called "coffee for the lazy". It can include coffee of any quality, as well as sugar and powdered milk, often with expired validity. It is because of this that the coffee can be slightly sour, and the consumer will think that the sourness is felt from the fact that the coffee was made from a mixture of Robusta and Arabica. For good foaming, flour is necessarily added to such coffee, and stabilizers, starch and thickeners are added for thickness and richness of taste. To determine the presence of starch in such coffee, you need to dissolve it in water and drop a drop of iodine. If the water turns blue, starch is present.

Let these tips help you choose quality coffee and make it magic drink which will give vivacity and pleasant taste sensations.

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Real coffee is coffee beans that you grind yourself and brew for 10-15.

Coffee beans are divided into two types: Arabica and Robusta.

Varieties of coffee, distinguish fake coffee at home

Arabica coffee variety - recognized as the best in the world, Arabica trees grow in special climatic conditions. But the fruits are too damaged by insects, bacteria, fungi, so obtaining fruits is very labor-intensive, one arabica tree gives only 5 kg of grains per year, and if they are dried, fried, then the weight will decrease to 1 kg.

Arabica coffee beans are oblong, have a pleasant coffee aroma and are slightly sour.

Robusta is 10 times cheaper than Arabica, Robusta grains are slightly smaller and rounded. The Robusta tree produces much more fruit and is much easier to grow and harvest. The caffeine content is higher in Robusta than in Arabica, but its taste is less intense. Therefore, they mix two types of coffee to get exactly the taste that they like.

First grade coffee beans

Colombia

Vietnam and Brazilian Santos - the most famous coffee in the world

Counterfeit coffee beans

If at least 10% of the package is replaced with fake grains, then our "gourmets" are unlikely to notice it.

To make fake coffee beans necessary:

Flour, starch, water and sugar-based dye to give the mixture a caramel color, add a small amount of natural ground coffee (for smell), you can add flavoring, mix everything, the mixture should be like plasticine from which coffee beans are easily molded. Then they are sent for roasting, where the grains acquire a beautiful coffee shade.

How to understand the real grain in front of you or fake

Dip the grains in warm water and stir, a real coffee bean will not color the water. You should also know that real coffee does not sink, and fake coffee will immediately appear at the bottom of the glass.

Ground coffee

Ground coffee, made from waste coffee beans (substandard), it is much easier to fake ground coffee than grain coffee. After all, it is hard to understand what is contained in ground coffee, most often it is mixed with fried and ground: acorns, barley, chicory, millet - so it is cheaper to earn more. BUT invigorating effect replenish with the help of special preparations sold in pharmacies.

How to identify a fake ground coffee, add 1 teaspoon to a glass of water (without stirring, carefully placing on the surface of the water) if the water is colored - the coffee is fake, it has an artificial color or chicory.

Instant coffee from bags

How instant coffee was born

There are two versions, one decided to do invigorating drink for American soldiers during the fighting.

The second version, when in Brazil, there was too rich a crop of coffee, and it is difficult to store it in fresh, then it was boiled and dried, thus "preserving". This coffee has a very long shelf life. Basically, instant coffee is divided into powder and granules, instant coffee is made from Robusta - it has more caffeine, and if it does not have enough caffeine, then it is increased artificially, with chemical additives.

At powdered coffee the taste is poorer in granular the taste is richer

More or less, quality instant coffee should cost the same as coffee beans.

Flavored coffee, with different tastes: coffee with cream, coffee with strawberries, Irish liqueur.

The composition of this coffee includes artificial flavors to divert your attention from the poor quality of coffee. Do you want coffee with various additives, it is better to buy coffee and an additive separately and actually make coffee yourself.

Coffee 3 in one

Composition of coffee 3 in one

It is basically low-quality coffee mixed with acorns (or other substitutes) and with artificial coffee flavor, milk powder or cream powder, sugar, flour, modified starch for foam. In addition to these main components, coffee contains stabilizers, emulsifiers, thickeners.

The most expensive type of coffee "Kopi Luwak" , is made from the excrement of animals called "Musang", "Palm marten" in different countries they are named after themselves. These animals eat coffee beans, collecting the best coffee beans from the trees, they eat them, in the stomach the grains are processed by enzymes and come out. The excrement is collected by people, cleaned, sorted by hand, as a result, a high-quality coffee bean is obtained, which is roasted - this is how the most expensive coffee in the world is obtained.

Unfortunately, any popular product sooner or later, enterprising businessmen try to copy (of course, without caring about quality at all). They also fake coffee, much to the chagrin of coffee lovers. It is not enough that such a drink tastes terrible, but it can also be harmful! Cheap raw materials are to blame for the unpleasant taste. All that is not suitable for execution quality drink, can be found in the composition of low-quality, so to speak, coffee .: overcooked, defective, wet grains, as well as waste coffee production. But a serious health hazard can be ingredients that do not relate to the process of creating a drink at all. Beans, burnt sugar, chicory and malt are just the beginning of a long list of substances that can be found in fake coffee.
Real coffee is very easy to distinguish from fake coffee. fake coffee has a foreign smell or specific, uncharacteristic impurities in the aroma. If the drink has already been bought, then by the repulsive unpleasant taste it is easy to understand whether you have purchased natural coffee.
Most often, it is instant coffee that is counterfeited. This probably indicates the greatest popularity of this drink in Russia. The composition of fake instant coffee aims to imitate appearance drink. For this purpose, rye, ground beans, barley, etc. can be found in it. After you try to brew the “miracle powder”, it will not dissolve in the cup, but will turn into an incomprehensible brown liquid.
But, as we noted above, a non-repulsive taste in the first place should cause concern for the average consumer - it can be "hammered" with all kinds of fragrances and flavors, much more dangerous harm, which such a drink can cause health.
The basis of good real coffee is coffee beans, and, accordingly, the composition of the drink differs, first of all, in the content of caffeine. Fake coffee stands out against the background of the natural quantity and quality of caffeine, which is practically absent in an artificial product, or it is in very small quantities. Some forgers add chemical caffeine or, not really bothering themselves, they simply buy artificial caffeine in pharmacies and, grinding it, add it to a mixture that will be sold under the guise of coffee. In this case, specific inclusions can be easily seen in the purchased powder. The harm that counterfeit coffee will have in this case is even difficult to predict. The fact is that artificial caffeine has a much stronger concentration than real caffeine. In this case, the heart, digestive and nervous system person.
These techniques are used by counterfeiters to create both fake ground and fake instant coffee. The most amazing thing is that lately scammers have managed to create fake coffee beans as well. Ground coffee is faked according to the already mentioned principle. Here, the cheapest varieties of coffee or rejected leftovers, a variety of cereals that are not related to the drink, chicory are involved in the process. Coffee beans created according to a more complicated program. Here, natural coffee beans are replaced with beans or tiny clay fakes. It is clear that the main goal here is external similarity, since it will not work to make even more or less tolerable coffee from such “products”.
If fake coffee is made quite high quality, then at first it can be difficult to distinguish it. But to help the average consumer, there are a number of signs that help to find the real natural coffe among the mass of low-quality goods. If you use these simple tricks, the risk of buying fake coffee is minimized.
Like it or not, but the price is the first thing that will indicate a fake. Quality coffee cannot cost less than what was spent on it when it was created, so too low price You should alert and arouse suspicion. If the requested amount is too low, then you probably have a low-grade mixture in the pack. The next thing to pay attention to is the packaging. Responsible manufacturers usually pack good coffee in tins or glass jars, which will help to preserve the refined taste and aroma of the drink for a long time. Presumptuous businessmen, in turn, most often do not spend money on expensive containers - they are usually simply replaced with cheap transparent plastic packages, in which fake coffee will later be sold.
But even if you buy coffee in a can, pay attention to how the box is framed. Large manufacturers do not actually use stickers and labels. All inscriptions are made on the box itself. This complicates the counterfeiting of the drink, since it is much easier and cheaper to stamp the same type of cans and stick paper labels on them. In addition, the package must contain all information about the manufacturer: barcode, country of origin, expiration date. Pay attention to the barcode - the first three digits must match the code of the declared country of origin. Another nuance that will help you when choosing a high-quality drink: pay attention to the quality of the inscriptions. The blurry and indistinct outlines of the letters should arouse suspicion in you. But also vice versa: too bright packaging talks about a low-quality manufacturer and fake coffee.
Be careful when examining the packaging: the design, which is too clearly reminiscent of another well-known manufacturer, as well as the very name of the product, consonant with the name of a popular coffee brand, speaks of unscrupulous manufacturers who are unlikely to have taken responsibility for creating the drink itself.
And the last thing I would like to mention about fake coffee: many manufacturers today producing a drink in foil bags equip it (the bag) with a special valve as an addition. This valve allows you to appreciate the delicate aroma of the coffee product. The presence of such a device on the purchased product indicates that the manufacturer is not afraid to demonstrate the quality of the created product, and, accordingly, such a drink at least deserves attention. The package itself should be tight enough. This is due to the fact that the manufacturer, taking care of more long-term preservation of the proper quality of the drink, pumps out all the air from the package. Thus, the presence of air in the bag indicates that either the packaging is damaged and the coffee in it has already begun to oxidize, or the drink was made by unscrupulous manufacturers and does not have the proper level of quality.

If you want to buy a real fragrant drink that can please you with its aroma and taste for a long time, you can buy natural coffee on our website, avoiding the dubious purchase of fake coffee.